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April 10, 2026

The Great Unbundling: Every Major AI Company Is Now Building Its Own Chips

With Anthropic now exploring custom silicon, every major AI company is building or planning its own chips. The question is no longer whether Nvidia’s monopoly will erode, but how fast and what it means for the $200 billion AI chip market. On April 9, 2026, Reuters reported that Anthropic, the creator of Claude and one… Continue reading

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AI, AI strategy, Amazon, Anthropic, Google AI, Meta AI, Nvidia, OpenAI, xAI

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Recent Posts

One Brand Took Years to Build Trust in a Taboo Category. The Other Lost It in 24 Hours: What TENA and Pepsi Reveal About the Real Determinants of Marketing Success
The Influence Your Analytics Can’t See: Measuring Dark Social’s Impact on Offline Retail Sales — and What Brands Should Do About It
Open Weights and the Open-Closed Choice: What Jensen Huang’s First X Post Argues, and What the Data Shows

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